Boston is the largest city in New England, is home to over 600,000 people, and is an international epicenter of education and medicine. The amount of advertising possibilities along the hundreds of highways is only a fraction of the effective advertising opportunities Boston has to offer. Most notably, billboards on Interstate 95 allow for high traffic exposure. Within the city the outdoor advertising possibilities are almost limitless.
For those targeting the sports related audience Boston has Fenway Park, home of the Boston Red Sox, and the TD Garden, home of the Boston Celtics, which draw thousands of fans every day. These arenas allow you to expose your digital signage advertisements to a huge number of possible consumers. There is also the theatre district of Boston stemming from places like Boston Pops Orchestra and the Citi Performing Arts Center which allows for local advertisements to target that audience.
Billboards are effective for building brand awareness and reaching a broad audience with a high-impact message. One of the most important factors to consider when buying a billboard is location. For instance, billboards located near high-traffic areas such as Downtown Crossing, Fenway-Kenmore, I-90, and Route 1 will produce better results than billboards located near quieter low-traffic areas. Other factors to consider when buying a billboard are the target audience, type of billboard, size, and design. Generally, the ad creative for a billboard will cost hundreds or thousands of dollars to produce. At BillboardsIn, the cost for design, print, shipping, and installation is included in your total price and depends on the size of the billboard. Once you find your perfect ad space, our ad design pros and templates make artwork easy.
At BillboardsIn, we're dedicated to helping business of all sizes reach their target audience with impactful billboards. We offer a wide range of options to choose from. On average, a billboard in Boston generates 255,818,072 impressions every week for only an average cost per thousand impressions (CPM) of $8.95! We recommend targeting high-traffic areas with good visibility. Don't miss out on this powerful opportunity to grow your business. To get started, use the interactive tool on our website and browse our available inventory of billboards in Boston.
Location. When it comes to successful billboard advertising, location is key. Make sure to target high-traffic areas with good visibility to maximize your exposure.
Target audience. Defining the target audience helps advertisers choose the right locations and craft effective messaging that resonates with them.
Budget. There are several factors that influence the price of a billboard, including the location, visibility, type of billboard, size, and duration. Take these factors into consideration before buying a billboard.
Here are a few special offers on billboard ads and other outdoor advertising in Boston, Massachusetts.
To see pricing and shop all the billboards in Boston, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Boston starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Boston starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Boston starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Boston starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
What is the typical price for a billboard in Boston?
The cost of a billboard is influenced by several factors, including the type of billboard, size, location, and visibility. On average, a billboard in Boston costs $11,364.11 per month.
What spaces are available for billboards in Boston?
We have a wide variety of billboard spaces available in Boston. Our inventory includes billboards located near Scottsdale, State Route 51, and the Phoenix Zoo. To find the best location for your advertising needs, simply browse our available inventory using the interactive tool on our website.
How long can I rent a billboard for in Boston?
We offer campaign durations for billboards in Boston anywhere from a week to over a year, depending on your needs. For our bulletin billboards, the minimum run time is one month. For our digital billboards, the minimum run time is one week.
Which locations are best for a billboard in Boston?
The best locations for a billboard are high-traffic areas with good visibility. Some of the best locations for billboards in Boston are near Boylston Street, Tremont Street, and university campuses.
What is the timeline for setting up a billboard in Boston?
The length of time it takes to set up a billboard in Boston depends on several factors, including the location, size, and type of billboard. Typically, our traditional billboards have a 4-week lead time, and our digital billboards have a 2-week lead time.
How do I purchase a billboard in Boston?
To buy a billboard in Boston, simply browse our available inventory using the interactive tool on our website.
Can I purchase a billboard for only a day in Boston?
The duration of a billboard advertising campaign depends on the type of billboard that you purchase. For our bulletin billboards, the minimum run time is one month. For our digital billboards, the minimum run time is one week.
What are some examples of the most effective billboards in Boston?
The best type of billboard for your campaign will depend on your advertising goals, target audience, and budget. Some of the best types of billboards in Boston are those located near high-traffic areas such as busy intersections, commercial districts, and popular tourist attractions.
How can I purchase a digital billboard in Boston?
You can purchase a digital billboard in Boston by browsing our available inventory using the interactive tool on our website.
How can I purchase outdoor advertising in Boston?
At BillboardsIn, we offer a wide variety of outdoor advertising options in Boston. You can browse our full inventory by using the interactive tool on our website.
What are the best outdoor advertising agencies in Boston?
Some of the top outdoor advertising agencies in Boston are Arnold Worldwide, Hill Holliday, Mediahub Global Boston, and BillboardsIn.
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