One of the best times to jump into out-of-home (OOH) advertising is during the spring season The grass is turning greener, flowers are blooming, and we’re beginning to return outdoors after a cold and very much indoor winter
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Attention is the currency of the 21st century There are countless social media platforms, phone apps, games, ads, and more, all vying for attention Where that attention is placed determines who the victor of success is
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If you’ve fallen down an out-of-home (OOH) internet rabbit hole and need to know how many billboards there are, you’ve come to the right place The OOH industry has been wildly successful as of late, only adding to the vast sea of billboards and other advertising mediums within the US and around the world
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Making billboards go viral isn’t as hard as it seems There are phones everywhere, and the people who will spread the word over a viral-worthy billboard—what you need to do is be creative
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Advertising is all about location, and that applies to billboards, too Whether contemplating which social platform to leverage or which high-traffic businesses should be targeted for flyering, strategic placement is the key to any successful ad
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Billboard advertising is one of the easiest and most effective ways to reach countless people in a desired city or community Massive visibility and exposure are certain, but one aspect often not considered is the restrictions on billboard advertising
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Mixed up in the myths of dragons, wizards, and mermaids seems to also be the effectiveness of billboard advertising I’m not sure who made that mistake, but it’s about time someone cleared up the most common myths and misconceptions about billboard ads
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Billboards tower all around us, and they seem so impressive and powerful Such power and exclusivity must mean they’re completely out of budget, right?
Absolutely not! Billboards and other advertising mediums are surprisingly affordable and not only reserved for luxury brands and megacorporations
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Chocolates, flowers, and red hearts; grocery stores are lined with these mementos of love as we approach Valentine’s Day There is no better time to surprise someone special, whether a friend or partner, with something a little bit bigger than your typical 5″ by 7″ greeting card—how about something 14′ x 4′ for size?
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Water and fire, oil and vinegar, and nails on a chalkboard—these materials clash and historically are unable to work together, resulting in a less than seamless mix
Social media marketing and out-of-home (OOH) advertising seem worlds separated and can be likened to polar opposites, but they are much more empowered together than apart
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Gathering Your Options!
Sit tight, this may take up to 5 minutes