Do You Need a Permit for Billboard Advertising? (And How it Works by State)
Billboard advertising is one of the most effective ways to reach audiences in the real world These out-of-home (OOH) formats offer constant visibility and extended reach One important thing to consider before launching your campaign is: Do you need a permit for billboard advertising?
The short answer is yes Most outdoor ads require permits, and the variance happens when comparing the rules and guidelines from state to state There are countless nuances and permit processes to understand in order to stay state compliant and avoid fines
Let’s break it down…