Waltham, home to about 65,000 people, sits on the Charles River about 10 miles west of downtown Boston. Known as the Watch City for the Waltham Watch Company, it is now one of the biggest office and life sciences hubs on the Route 128 corridor, with corporate campuses for companies such as Thermo Fisher Scientific.
Brandeis University and Bentley University bring thousands of students, and Moody Street's restaurant row and the riverfront draw diners from across the western suburbs. I-95/Route 128 runs through the city, US-20 and MA-117 cross it and the MBTA Fitchburg Line stops downtown, so billboards here reach commuters, office workers and students.


Billboard advertising in Waltham is an effective way to build brand awareness across Waltham and the Route 128 corridor. Prices on BillboardsIn range from about $600 to more than $4,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest corridors for static and digital billboards in Waltham include I-95/Route 128, US-20 (Main Street), MA-117, MA-60, Totten Pond Road, Winter Street and Prospect Street. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Boards on I-95/Route 128 near Totten Pond Road and Winter Street reach the most commuters, while Main Street and Moody Street reach local diners and shoppers.
Audience: Waltham has a large life sciences, tech and student population, so B2B, recruiting, education and dining messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Waltham, Massachusetts.
To see pricing and shop all the billboards in Waltham, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.

Build a custom Digital Billboard Truck ad campaign in Waltham starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.

Build a custom Digital Billboards ad campaign in Waltham starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Waltham starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!

Build a custom Direct Mail Ads ad campaign in Waltham starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Waltham?
Billboard prices in Waltham range from about $600 to more than $4,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Waltham?
Inventory in Waltham includes static and digital boards along I-95/Route 128, plus local roads like US-20, MA-117, MA-60, Totten Pond Road, Winter Street and Prospect Street.
Where are the best places for a billboard in Waltham?
High-traffic spots include Route 128 near Totten Pond Road and the office parks, Route 128 near US-20 and Main Street through downtown Waltham. The best choice depends on your audience and budget.
How long can I rent a billboard in Waltham?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Waltham?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Waltham?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Waltham?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Waltham?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in Waltham?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-95/Route 128 to smaller boards on local commercial streets.
Can I buy a digital billboard in Waltham?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Waltham?
BillboardsIn offers static and digital outdoor advertising across Waltham and the Route 128 corridor. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Waltham?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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- Mike Davis

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