San Francisco, the "City by the Bay," is the second most densely populated major city in the U.S. after New York City and one of the most visited destinations in the world. With about 800,000 residents at the center of a Bay Area region of more than 7 million, plus a huge tech and finance workforce, billboard advertising in San Francisco puts your brand in front of an affluent, influential audience. The Financial District, SoMa, the Mission, Union Square, the Marina, and Hayes Valley each offer a distinct audience for targeted campaigns.
Bridges and freeways funnel commuters into the city every day. Billboards on US-101, I-80 and the Bay Bridge approach, and I-280 reach drivers from across the region, and boards near San Francisco International Airport reach millions of travelers. Millions of visitors also head to Fisherman's Wharf, Alcatraz, and Golden Gate Park each year, while Oracle Park, home of the Giants, Chase Center, home of the Warriors, and Moscone Center draw big crowds for targeted outdoor advertising.
A well-placed billboard is a powerful marketing tool for businesses of all sizes, helping you increase visibility, attract new customers, and build brand awareness. Location is one of the most important factors: some of the best spots for billboards in San Francisco are high-traffic areas such as Union Square, Lombard Street, Oracle Park, and the US-101 corridor. Also consider your target audience, the type of billboard (static bulletin or digital billboard), size, and design.
Ad creative for a billboard typically costs hundreds to thousands of dollars to produce on its own. At BillboardsIn, design, printing, shipping, and installation are included in your total price, which depends on the size of the billboard. Once you find your ad space, our ad design pros and templates make artwork easy.
BillboardsIn helps businesses of all sizes get billboards in San Francisco. Our San Francisco inventory delivers over 290 million impressions every week at an average cost per thousand impressions (CPM) of $10.38. Prices range from about $600 to more than $46,000 per month. To get started, use the interactive tool on our website to browse available billboards in San Francisco and the surrounding Bay Area.
Target audience. San Francisco has a large tech workforce, so B2B, software, and recruiting messages often perform well along US-101 and in SoMa. Define your audience first, then pick locations and messaging to match.
Location. Bridge and freeway approaches like the Bay Bridge and US-101 reach commuters, Union Square and Fisherman's Wharf reach shoppers and tourists, and the Mission and Hayes Valley reach locals.
Design. Bay Area audiences see a lot of clever ads, so a sharp, memorable line with about seven words or fewer and one call to action helps you stand out.
Here are a few special offers on billboard ads and other outdoor advertising in San Francisco, California.
To see pricing and shop all the billboards in San Francisco, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in San Francisco starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in San Francisco starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in San Francisco starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in San Francisco starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard in San Francisco cost?
The cost of a billboard in San Francisco depends on the location, visibility, duration, and type of billboard. Prices range from about $600 to more than $46,000 per month, and the average billboard in San Francisco costs about $12,900 per month. At BillboardsIn, design, printing, and installation are included in your price.
What billboard locations are available in San Francisco?
We have static and digital billboards throughout San Francisco, including locations near Market Street, The Embarcadero, and I-280. Browse our inventory using the interactive tool on our website to see current availability and pricing.
What are the best billboard locations in San Francisco?
It depends on your audience and goals. For maximum reach, freeway boards on US-101, I-80, and I-280 are hard to beat. The Financial District reaches professionals, Golden Gate Park and Fisherman's Wharf reach visitors, and locations near campuses like USF and San Francisco State reach students.
How long can I run a billboard in San Francisco?
Billboard campaigns in San Francisco can run anywhere from one week to more than a year. Digital billboards have a one-week minimum, and bulletin (static) billboards have a one-month minimum.
Can I rent a billboard for just one day in San Francisco?
No. The shortest campaign available is one week on a digital billboard. Bulletin billboards have a one-month minimum run time.
How long does it take to get a billboard up in San Francisco?
Digital billboards typically have about a 2-week lead time, and traditional billboards about a 4-week lead time. Exact timing depends on the location, size, and type of billboard.
How do I buy a billboard in San Francisco?
Browse available San Francisco billboards using the interactive tool on our website, compare pricing and impressions, and choose the boards that fit your budget. Then upload your artwork or work with our ad design pros, and we handle printing and installation.
What types of billboards are available in San Francisco?
San Francisco offers both bulletin (static) billboards and digital billboards. Bulletins provide long-term visibility on major freeways and bridge approaches, while digital billboards rotate ads and allow shorter campaigns and faster creative changes.
How do I get a digital billboard in San Francisco?
Browse our San Francisco inventory for digital billboards, pick your locations and dates, and submit your creative. Digital campaigns can start with as little as one week and have about a 2-week lead time.
How do I get outdoor advertising in San Francisco?
BillboardsIn offers a wide range of outdoor advertising in San Francisco, from highway bulletins to digital billboards. Browse our full inventory using the interactive tool on our website to compare locations, pricing, and reach.
Do I need an advertising agency to buy a billboard in San Francisco?
No. With BillboardsIn, you can find, price, and book San Francisco billboards yourself, with no agency required. Our team is available if you want help choosing locations or designing your ad.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis
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