Napa, home to about 78,000 people, is the largest city in Napa County and the gateway to the Napa Valley, one of the most famous wine regions in the world. Millions of visitors come each year for the wineries, the downtown riverfront, the Oxbow Public Market and the Napa Valley Wine Train, and the BottleRock Napa Valley festival fills the city every Memorial Day weekend.
Queen of the Valley Medical Center, Napa Valley College and the wine and hospitality industries are major employers. CA-29, CA-12 and CA-221 carry most of the traffic into the valley from the Bay Area and Sacramento, so billboards along these corridors reach tourists, hospitality workers and local residents.
Billboard advertising in Napa is an effective way to build brand awareness across Napa and the Napa Valley. Prices on BillboardsIn range from about $600 to more than $3,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest corridors for static and digital billboards in Napa include CA-29, CA-12, CA-221, CA-121, Soscol Avenue, Trancas Street and Jefferson Street. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Boards on CA-29 and CA-12 reach visitors arriving from the Bay Area, while Soscol Avenue and Trancas Street reach local residents and shoppers.
Timing: Harvest season from late summer through fall and BottleRock in late May bring the biggest crowds, so book those months early.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Napa, California.
To see pricing and shop all the billboards in Napa, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Napa starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Napa starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Napa starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Napa starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Napa?
Billboard prices in Napa range from about $600 to more than $3,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Napa?
Inventory in Napa includes static and digital boards along CA-29, CA-12, CA-221 and CA-121, plus local roads like Soscol Avenue, Trancas Street and Jefferson Street.
Where are the best places for a billboard in Napa?
High-traffic spots include CA-29 near the CA-12 and CA-221 junctions, Soscol Avenue near downtown and the Oxbow Public Market and Trancas Street on the north side. The best choice depends on your audience and budget.
How long can I rent a billboard in Napa?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Napa?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Napa?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Napa?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Napa?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in Napa?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on CA-29 and CA-12 to smaller boards on local commercial streets.
Can I buy a digital billboard in Napa?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Napa?
BillboardsIn offers static and digital outdoor advertising across Napa and the Napa Valley. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Napa?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis
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