Wilkes-Barre, a city of about 44,000 people on the Susquehanna River, is the seat of Luzerne County and the hub of northeastern Pennsylvania's Wyoming Valley. Known as the Diamond City from its coal-mining heritage, it is home to Wilkes University and King's College, and the F.M. Kirby Center for the Performing Arts anchors the downtown around Public Square.
Mohegan Pennsylvania casino and the Mohegan Arena at Casey Plaza, home of the Wilkes-Barre/Scranton Penguins, sit just outside the city, and Wilkes-Barre General Hospital is a major employer. I-81, PA-309 and the Northeast Extension of the Pennsylvania Turnpike serve the area, so billboards reach commuters, students and heavy freight and travel traffic.


Billboard advertising in Wilkes-Barre is an effective way to build brand awareness across Wilkes-Barre and the Wyoming Valley. Prices on BillboardsIn range from about $600 to more than $19,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest corridors for static and digital billboards in Wilkes-Barre include I-81, PA-309 (Cross Valley Expressway), the Pennsylvania Turnpike Northeast Extension (I-476), PA-115, Wilkes-Barre Boulevard, Mundy Street and Kidder Street. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Boards on I-81 and the Cross Valley Expressway reach the most drivers, while Wilkes-Barre Boulevard and Mundy Street near the Wilkes-Barre Township retail area reach local shoppers.
Audience: Wilkes-Barre mixes college students, healthcare and logistics workers and casino visitors, so healthcare, legal, auto, entertainment and hiring messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Wilkes Barre, Pennsylvania.
To see pricing and shop all the billboards in Wilkes Barre, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.

Build a custom Digital Billboard Truck ad campaign in Wilkes Barre starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.

Build a custom Digital Billboards ad campaign in Wilkes Barre starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Wilkes Barre starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!

Build a custom Direct Mail Ads ad campaign in Wilkes Barre starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Wilkes-Barre?
Billboard prices in Wilkes-Barre range from about $600 to more than $19,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Wilkes-Barre?
Inventory in Wilkes-Barre includes static and digital boards along I-81 and PA-309, plus local roads like PA-115, Wilkes-Barre Boulevard, Mundy Street, Kidder Street and River Street.
Where are the best places for a billboard in Wilkes-Barre?
High-traffic spots include I-81 near the PA-309 interchange, the Cross Valley Expressway into downtown, and Mundy Street near the Wilkes-Barre Township shopping centers and Mohegan Arena. The best choice depends on your audience and budget.
How long can I rent a billboard in Wilkes-Barre?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Wilkes-Barre?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Wilkes-Barre?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Wilkes-Barre?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
What types of billboards are available in Wilkes-Barre?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-81 and PA-309 to smaller boards on local commercial streets.
Can I buy a digital billboard in Wilkes-Barre?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Wilkes-Barre?
BillboardsIn offers static and digital outdoor advertising across Wilkes-Barre and the Wyoming Valley. Browse the full inventory and book online with our interactive tool.
Do I need an advertising agency to buy a billboard in Wilkes-Barre?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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- Mike Davis
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