Blog

Netflix and Billboards

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Netflix employs some ingenious uses of billboards Similar to Spotify, their billboards do a great job of engaging audiences and expressing the corporation’s personality

Netflix is considered a dominant player in the world of streaming services Offering a selection of over 5,000 TV shows and movies, Netflix was one of the first companies to deliver a wealth of entertainment to the comfort of people’s homes

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QR Codes and Billboards

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QR codes are actually sometimes a legitimate design option for a billboard 

QR codes, also known as quick response codes, are the square barcode-like designs that are often found on event flyers and posters By scanning the code, you can open a website or file that is linked to it Every QR code design is unique, similar to a fingerprint 

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Client Spotlight: Elizabeth Thompson Agency

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At Elizabeth Thompson Agency, their mission is to help clients manage their insurance needs and navigate life’s unexpected challenges  

Thompson’s insurance expertise covers multiple types of insurance, including Medicare, health, home, business, life, automobile, trucking, and more 

She got into the field while looking into insurance for herself and her son twenty years ago,…

Client Spotlight: Rosemary’s Babies Company

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Rosemary’s Babies Company (RBC) has been helping teen parents master the concept of self-leadership by providing support, education, and resources in the greater Cincinnati area since 2016 

Located in Cincinnati, Rosemary Oglesby-Henry and her team help teen parents to transition into adulthood by focusing entirely on their needs by providing both in-person and virtual support 

This support includes educating them regarding life skills, STEM education and the arts, and finance and health By exposing the young families to these areas, they are able to not only jumpstart education,…

Billboards and Music Releases

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Billboards are the perfect medium for promoting music artists, album releases, and other things relating to the music industry to a wide variety of people 

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Client Spotlight: Suga Shay’s Freak Treats

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Since February 2019, Suga Shay has been cooking up a storm in Oakland with her food and drink business, Suga Shay’s Freak Treats

At first, all she sold was beverages, but later decided to branch out and start selling food, bringing “edgy twists to Southern classics” Currently, her website lists a wide variety of dishes, featuring everything from lobster and shrimp kabobs to strawberry shortcake cheesecakes to adult slushies 

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Client Spotlight: Baltimore FCA

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For their first in-person event since before the COVID-19 pandemic, the Baltimore Fellowship of Christian Athletes (FCA) will be hosting a celebration dinner in early November along with the FCA Park Heights Saints Football and Cheerleading Program 

The FCA is an after school student-led organization whose mission is to lead coaches and athletes into growing relationships with Christianity They pride themselves in their core values, which include integrity, serving, teamwork, and excellence, “[demonstrating] steadfast commitment to Jesus Christ and His Word”

Are Billboards Expensive?

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Billboards are not necessarily expensive, and advertisers with varying budgets have the power to rent their own billboard space 

With a variety of billboards comes a variety of prices, but there are other important factors that influence the price tag of a board, such as location, size and visibility 

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Client Spotlight: Deedee the Barber

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To celebrate her 47th birthday and promote her business, Deedee the Barber decided to reward herself by reserving space on a billboard

Deedee attended barber school in Dayton, Ohio, where she got her license in just ten months, and was determined to make it count 

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In-Game Billboard Advertising

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Billboard advertising has expanded beyond our reality and into the virtual world

Advertisers have increasingly been taking advantage of the opportunities to promote products within video games, a practice that goes all the way back to the early 2000s

Product placements in movies are heavily ridiculed for detracting from the audience’s immersion in the world, especially when the filmmakers make it blatantly obvious 

It can be argued that the opposite applies to video games, but it all depends on what the setting of the game is For instance, seeing a Taco Bell ad in…