Highway v. Intersection Billboards

February 1, 2022 › Published By

Location is an important factor to consider when reserving ad space—demographics, vicinity to the business being advertised, and cost are all common to think about when choosing your ad space But when you’re actually designing the ad, consider whether it’s on the side of a highway, or right on the corner of a busy intersection—this will affect how much time the viewer will have to take in the information on your ad 

In the past, this blog has featured articles that stress the importance of creating billboards that aren’t cluttered with information, and that still holds…

Client Spotlight: Doing Business Right

January 27, 2022 › Published By

When wanting to expand and evolve your company, business credit is very important to have Put simply, business credit is what allows a company to borrow money that can be used to purchase products and services It’s said that credit is the lifeline of any entrepreneurial venture Doing Business Right is dedicated to helping businesses secure that very thing 

CEO and founder Nikiya Santillan-Watts created the business to help other entrepreneurs navigate the hurdles of expanding a business and building solid credit    (more…)

Influencer Billboards: Making a Statement

January 25, 2022 › Published By

Co-Wrote with Robert Cumberlander 

Influencers are masters at making statements, whether it’s via flashy Instagram post, funny tweet, or YouTube vlog They usually like big, grand gestures that will not only get them exposure, but maybe even result in some additional content, and often, that means reserving their very own billboard 

Influencers are often people that already have a pre-established large followings A lot of influencers are reality TV stars, YouTubers, or even TikTok stars Audiences are obsessed with these peoples’ lifestyles, and by engaging with the products that these celebrities promote, they can feel one…

Inflatable Billboards

January 18, 2022 › Published By

Inflatable billboards are a unique way for advertisers to add an extra layer of awesomeness to their advertisements 

In the past, we’ve explored some of the creative forms that out-of-home media has taken, such as wallscapes and 3D video billboards

In addition to those, inflatable billboards can provide a new dimension to an advertiser’s message

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https://uncubed.com/daily/the-best-and-worst-of-startup-billboards/

What Not To Do When Designing Billboards

January 11, 2022 › Published By

Today, we’re going to be taking a look at how not to design a billboard 

At BillboardsIn, we give our clients the power to submit their own billboard designs Designing your own billboard can be rewarding, but there are some design tenets that are important to know

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Controversial Billboard Campaigns

January 4, 2022 › Published By

Today, we’re going to be taking a look at some of the most controversial billboards that have been produced Buckle up for what’s bound to be an entertaining and outrageous ride These are in no particular ranking—I’ll let you be the judge on what’s the worst

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Our Favorite OOH Ads from 2021

December 28, 2021 › Published By

As the year comes to a close, I was excited to look back at some of my favorite out-of-home (OOH) advertisements of 2021 

One of the ads that stuck out to me the most was this Squid Game wallscape that was part of a pop-up at Itaewon Station in Seoul Advertising the popular Netflix series, this ad covers a large wall and features the piggy bank that is prominently shown in the series

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How Billboards Enhance Sports

December 14, 2021 › Published By

Watching sports is one of the most popular pastimes across the world, so naturally, there’s a booming billboard industry behind it

Today, we’re going to be exploring some of the most unique sports billboards that have been produced! Billboards are a great tool to promote sporting events, teams and even specific athletes  (more…)