Lubbock, the "Hub City" of the South Plains, is home to about 265,000 residents and serves as the retail, medical and education center for a large region of West Texas. Billboards here reach commuters and regional traffic on I-27, US-84, US-62/82 (the Marsha Sharp Freeway) and Loop 289, along with busy local arteries such as Slide Road, University Avenue, 19th Street, 50th Street and 82nd Street.
Texas Tech University and its roughly 40,000 students anchor much of the city's daily traffic, with game days at Jones AT&T Stadium and events at the United Supermarkets Arena drawing crowds from across the region. Other strong placements include the Depot District, the South Plains Mall and Slide Road retail corridor, the Medical District around UMC and Covenant, the fast-growing south side along 98th Street, and routes near Lubbock Christian University and Lubbock Preston Smith International Airport.
Billboard advertising in Lubbock is an effective way to build brand awareness across Lubbock and the South Plains. Prices on BillboardsIn range from about $600 to more than $8,000 per month, and the average billboard in Lubbock costs about $1,800 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
A typical billboard in Lubbock delivers about 210,000 impressions per week, at an average cost per thousand impressions (CPM) of about $2.15. Browse available static and digital inventory on our interactive map, pick your location, upload your design and check out. Most new placements go live within about 2 weeks of purchase, and digital billboards can often launch sooner.
Location. Use I-27 and Loop 289 for citywide reach, Slide Road and 50th Street for shoppers, and the roads around Texas Tech for student audiences.
Timing. Plan around Texas Tech football season, move-in and graduation weekends, and the South Plains Fair in late September.
Message. Keep it to about seven words with one clear visual and a simple call to action drivers can read at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Lubbock, Texas.
To see pricing and shop all the billboards in Lubbock, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Lubbock starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Lubbock starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Lubbock starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Lubbock starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Lubbock?
Billboard prices in Lubbock range from about $600 to more than $8,000 per month, and the average billboard in Lubbock costs about $1,800 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Lubbock?
Inventory includes boards along I-27, US-84, the Marsha Sharp Freeway and Loop 289, plus Slide Road, University Avenue, 19th Street and 50th Street. Browse current availability on our interactive map.
Where are the best places for a billboard in Lubbock?
High-traffic, high-visibility spots perform best: Loop 289 near Slide Road and the South Plains Mall, I-27 through central Lubbock, the Marsha Sharp Freeway near Texas Tech, and 19th Street near campus.
How long can I rent a billboard in Lubbock?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Lubbock?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Lubbock?
Most new placements are live within about 2 weeks of purchase. Digital billboards can often launch sooner because there is nothing to print or install.
How do I buy a billboard in Lubbock?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
What types of billboards are available in Lubbock?
You can choose static bulletins and posters or digital billboards, from highway bulletins on I-27 and Loop 289 to smaller boards on local commercial streets.
Can I buy a digital billboard in Lubbock?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Lubbock?
BillboardsIn offers static and digital outdoor advertising across Lubbock and the South Plains. Browse the full inventory and book online with our interactive tool.
Do I need an advertising agency to buy a billboard in Lubbock?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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