Smyrna, a town of about 54,000 people in Rutherford County, Tennessee, sits about 20 miles southeast of downtown Nashville between La Vergne and Murfreesboro. It is home to Nissan's Smyrna Vehicle Assembly Plant, one of the largest auto plants in North America, along with a growing base of suppliers and distribution centers.
Smyrna has grown quickly with young families and Nashville commuters, and Sam Ridley Parkway has become a busy shopping and dining corridor. I-24 runs along the town's western edge, so billboards reach Nissan and logistics workers, Nashville commuters and Rutherford County shoppers.
Billboard advertising in Smyrna is an effective way to build brand awareness across Smyrna and Rutherford County. Prices on BillboardsIn range from about $600 to more than $4,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest corridors for static and digital billboards in Smyrna include I-24, Sam Ridley Parkway, US-41/70S (Lowry Street), Nissan Drive, Almaville Road, Enon Springs Road and Lee Victory Parkway. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Boards on I-24 near Sam Ridley Parkway reach the most commuters, while Sam Ridley Parkway and Lowry Street reach local shoppers.
Audience: Smyrna mixes auto and logistics workers, young families and Nashville commuters, so hiring, real estate, auto, healthcare and dining messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Smyrna, Tennessee.
To see pricing and shop all the billboards in Smyrna, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Smyrna starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Smyrna starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Smyrna starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Smyrna starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Smyrna?
Billboard prices in Smyrna range from about $600 to more than $4,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Smyrna?
Inventory in Smyrna includes static and digital boards along I-24, plus local roads like Sam Ridley Parkway, Lowry Street (US-41/70S), Nissan Drive, Almaville Road and Lee Victory Parkway.
Where are the best places for a billboard in Smyrna?
High-traffic spots include I-24 at the Sam Ridley Parkway exit, Sam Ridley Parkway through the main retail corridor, and Nissan Drive near the assembly plant. The best choice depends on your audience and budget.
How long can I rent a billboard in Smyrna?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Smyrna?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Smyrna?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Smyrna?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Smyrna?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in Smyrna?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-24 to smaller boards on local commercial streets.
Can I buy a digital billboard in Smyrna?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Smyrna?
BillboardsIn offers static and digital outdoor advertising across Smyrna and Rutherford County. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Smyrna?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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