Jackson, home to about 68,000 people, is the seat of Madison County and the hub of West Tennessee, about halfway between Memphis and Nashville on I-40. Union University, Lane College, Jackson State Community College and the University of Memphis Lambuth campus bring a steady student population.
West Tennessee Healthcare's Jackson-Madison County General Hospital is the region's largest employer, and Casey Jones Village and the downtown dining district draw travelers off the interstate. Ford's BlueOval City megasite is about 40 miles west, adding jobs across the region. I-40, US-45 and US-70 meet in Jackson, so billboards here reach commuters, truckers and travelers crossing Tennessee.
Billboard advertising in Jackson is an effective way to build brand awareness across Jackson and West Tennessee. Prices on BillboardsIn range from about $600 to more than $6,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest corridors for static and digital billboards in Jackson include I-40, US-45 (Highland Avenue and the bypass), US-70, US-412, Vann Drive, Old Hickory Boulevard and Hollywood Drive. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Boards on I-40 near the Highland Avenue and Christmasville Road exits reach the most travelers, while Vann Drive and Old Hickory Boulevard reach local shoppers.
Audience: Jackson draws shoppers and patients from across West Tennessee and has heavy I-40 truck traffic, so regional healthcare, retail, travel and trucking messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Jackson, Tennessee.
To see pricing and shop all the billboards in Jackson, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Jackson starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Jackson starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Jackson starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Jackson starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Jackson?
Billboard prices in Jackson range from about $600 to more than $6,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Jackson?
Inventory in Jackson includes static and digital boards along I-40, US-45, US-70 and US-412, plus local roads like Vann Drive, Old Hickory Boulevard and Hollywood Drive.
Where are the best places for a billboard in Jackson?
High-traffic spots include I-40 near Highland Avenue and Casey Jones Village, Vann Drive through the main retail corridor and US-45 Bypass through north Jackson. The best choice depends on your audience and budget.
How long can I rent a billboard in Jackson?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Jackson?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Jackson?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Jackson?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Jackson?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in Jackson?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-40 and US-45 to smaller boards on local commercial streets.
Can I buy a digital billboard in Jackson?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Jackson?
BillboardsIn offers static and digital outdoor advertising across Jackson and West Tennessee. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Jackson?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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- Mike Davis
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