Allentown is Pennsylvania's third-largest city, with about 125,000 residents at the center of the Lehigh Valley, roughly 60 miles north of Philadelphia and 90 miles west of New York City. Lehigh Valley Health Network, Muhlenberg College and a fast-growing logistics and warehouse industry keep traffic heavy, and the PPL Center and Coca-Cola Park draw big crowds for Phantoms hockey and IronPigs baseball.
Billboards here reach drivers on I-78 on the south side and US-22 (Lehigh Valley Thruway) on the north, along with US-222, PA-309 and PA-145 (MacArthur Road and 7th Street), plus busy roads such as Tilghman Street, Hamilton Street, Lehigh Street, Airport Road, Union Boulevard and Cedar Crest Boulevard. Strong placements include US-22 near Lehigh Valley Mall and MacArthur Road, I-78 near Lehigh Street, Airport Road toward Lehigh Valley International Airport, and downtown routes near the PPL Center.
Billboard advertising in Allentown is an effective way to build brand awareness across Allentown and the Lehigh Valley. Prices on BillboardsIn range from about $600 to more than $5,000 per month. The average listing is about $3,836 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
A typical billboard in Allentown delivers about 405,000 impressions per week, at an average cost per thousand impressions (CPM) of about $2.38. Browse available static and digital inventory on our interactive map, pick your location, upload your design and check out. Most new placements go live within about 2 weeks of purchase, and digital billboards can often launch sooner.
Location. Use I-78 for New York–Harrisburg and freight traffic, US-22 for Lehigh Valley commuters and Lehigh Valley Mall shoppers, and Tilghman and Lehigh streets for local neighborhood reach.
Audience. Allentown has a large, diverse population with a growing Hispanic community and a big healthcare and logistics workforce. Bilingual creative, recruiting, healthcare, legal and auto brands do well here.
Message. Keep it to about seven words with one clear visual. Highway traffic moves fast, so bold, simple designs read best.
Here are a few special offers on billboard ads and other outdoor advertising in Allentown, Pennsylvania.
To see pricing and shop all the billboards in Allentown, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Allentown starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Allentown starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Allentown starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Allentown starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Allentown?
Billboard prices in Allentown range from about $600 to more than $5,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Allentown?
Inventory includes boards along I-78, US-22 and US-222, plus PA-145 (MacArthur Road), Tilghman Street, Lehigh Street and Airport Road. Browse current availability on our interactive map.
Where are the best places for a billboard in Allentown?
High-traffic, high-visibility spots perform best: US-22 near Lehigh Valley Mall and MacArthur Road, I-78 near Lehigh Street, and Airport Road near the airport.
How long can I rent a billboard in Allentown?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Allentown?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Allentown?
Most new placements are live within about 2 weeks of purchase. Digital billboards can often launch sooner because there is nothing to print or install.
How do I buy a billboard in Allentown?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
What types of billboards are available in Allentown?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-78 and US-22 to smaller boards on local commercial streets.
Can I buy a digital billboard in Allentown?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Allentown?
BillboardsIn offers static and digital outdoor advertising across Allentown and the Lehigh Valley. Browse the full inventory and book online with our interactive tool.
Do I need an advertising agency to buy a billboard in Allentown?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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