Jersey City is New Jersey's second-largest city, with about 300,000 residents directly across the Hudson River from Lower Manhattan. A major transportation and financial hub, with PATH trains, the Hudson-Bergen Light Rail, and a waterfront skyline of office towers, it offers a dense, young, highly diverse audience that makes billboard advertising in Jersey City a powerful way to reach commuters and locals heading into and out of New York City. Downtown, Paulus Hook, Hamilton Park, Newport, Journal Square, The Heights, Bergen-Lafayette, and Greenville each offer a distinct audience for targeted campaigns.
Jersey City's roads carry some of the heaviest traffic in the region. Billboards on the New Jersey Turnpike Extension (I-78), the approaches to the Holland Tunnel, the Pulaski Skyway (US-1/9), Route 440, and Kennedy Boulevard reach drivers headed to Manhattan, Newark, and Bayonne. Liberty State Park, the Liberty Science Center, the Newport Centre mall, and Journal Square's shopping and transit hub draw steady crowds, while Saint Peter's University and New Jersey City University help you reach students with targeted outdoor advertising.
Billboard advertising in Jersey City is an effective way to promote your business and build brand awareness. Pricing is driven mostly by location and visibility, so billboards near high-traffic roads like the Turnpike Extension and the Holland Tunnel approaches cost more than boards on quieter streets. Also consider your target audience, the type of billboard (static bulletin or digital billboard), size, and design.
Ad creative for a billboard typically costs hundreds to thousands of dollars to produce on its own. At BillboardsIn, design, printing, shipping, and installation are included in your total price, which depends on the size of the billboard. Once you find your ad space, our ad design pros and templates make artwork easy.
BillboardsIn offers static and digital billboards in Jersey City in a variety of sizes. An average billboard in Jersey City generates about 474,000 impressions every week at an average cost per thousand impressions (CPM) of $12.43, and prices range from about $600 to more than $6,000 per month. To get started, browse our available inventory using the interactive tool on our website, upload your design, and you're ready to go. Most new placements are up and running within about 2 weeks of purchase.
Location. Consider traffic volume, visibility, and who drives by. The Turnpike Extension and Holland Tunnel approaches reach commuters headed into Manhattan, Route 440 reaches local shoppers, and Journal Square reaches transit riders and pedestrians.
Consider your target audience. Jersey City is one of the most diverse cities in the country, with many young professionals and a large share of residents who commute by transit, so match your message and language to the neighborhood you're targeting.
Keep your messaging clear and concise. Use about seven words or fewer, a bold visual that reads from a distance, and one clear call to action.
Here are a few special offers on billboard ads and other outdoor advertising in Jersey City, New Jersey.
To see pricing and shop all the billboards in Jersey City, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Jersey City starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Jersey City starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Jersey City starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Jersey City starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard in Jersey City cost?
The cost of a billboard in Jersey City depends on the type of billboard, size, location, and visibility. Prices range from about $600 to more than $6,000 per month. At BillboardsIn, design, printing, and installation are included in your price.
What billboard locations are available in Jersey City?
We have static and digital billboards throughout Jersey City, including locations along the Turnpike Extension, Route 440, and other busy corridors. Browse our inventory using the interactive tool on our website to see current availability and pricing.
What are the best billboard locations in Jersey City?
It depends on your audience and goals. For maximum reach, boards near the Holland Tunnel approaches and the Turnpike Extension are hard to beat. Downtown and Newport reach young professionals, and Journal Square reaches transit riders and shoppers.
How long can I run a billboard in Jersey City?
Billboard campaigns in Jersey City can run anywhere from one week to more than a year. Digital billboards have a one-week minimum, and bulletin (static) billboards have a one-month minimum.
Can I rent a billboard for just one day in Jersey City?
No. The shortest campaign available is one week on a digital billboard. Bulletin billboards have a one-month minimum run time.
How long does it take to get a billboard up in Jersey City?
Most new billboard placements in Jersey City are up and running within about 2 weeks of purchase, and digital billboards can often launch even sooner. Exact timing depends on the location, size, and type of billboard.
How do I buy a billboard in Jersey City?
Browse available Jersey City billboards using the interactive tool on our website, compare pricing and impressions, and choose the boards that fit your budget. Then upload your artwork or work with our ad design pros, and we handle printing and installation.
What types of billboards are available in Jersey City?
Jersey City offers both bulletin (static) billboards and digital billboards. Bulletins provide long-term visibility on major roads, while digital billboards rotate ads and allow shorter campaigns and faster creative changes.
How do I get a digital billboard in Jersey City?
Browse our Jersey City inventory for digital billboards, pick your locations and dates, and submit your creative. Digital campaigns can start with as little as one week.
How do I get outdoor advertising in Jersey City?
BillboardsIn offers a wide range of outdoor advertising in Jersey City, from highway bulletins to digital billboards. Browse our full inventory using the interactive tool on our website to compare locations, pricing, and reach.
Do I need an advertising agency to buy a billboard in Jersey City?
No. With BillboardsIn, you can find, price, and book Jersey City billboards yourself, with no agency required. Our team is available if you want help choosing locations or designing your ad.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis
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