Hoboken, home to about 60,000 people in roughly one square mile, sits on the Hudson River directly across from Manhattan. It is one of the most densely populated cities in the country and is packed with young professionals who commute into New York, and its brownstone streets, waterfront parks and Washington Street restaurants are famous across the region.
Stevens Institute of Technology brings students and researchers, and Hoboken Terminal is a major hub for NJ Transit trains, PATH and ferries. With limited roadside billboard space inside the city, most campaigns reach Hoboken residents through transit and street-level formats and on the nearby Lincoln Tunnel approaches and NJ-495.
Billboard advertising in Hoboken is an effective way to build brand awareness across Hoboken and Hudson County. Prices on BillboardsIn range from about $600 to more than $4,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
Out-of-home options serving Hoboken include NJ-495 and the Lincoln Tunnel approaches, Observer Highway, Washington Street, Willow Avenue and 14th Street, plus transit placements near Hoboken Terminal. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Roadside inventory inside Hoboken is limited, so look at NJ-495 near the Lincoln Tunnel and transit placements near Hoboken Terminal and the PATH stations.
Audience: Hoboken skews young, affluent and car-light, so dining, fitness, real estate, financial and nightlife messages fit well, often in transit and street-level formats.
Message: Keep it to about 7 words with one clear call to action so people can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Hoboken, New Jersey.
To see pricing and shop all the billboards in Hoboken, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Hoboken starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Hoboken starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Hoboken starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Hoboken starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Hoboken?
Billboard prices in Hoboken range from about $600 to more than $4,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Hoboken?
Inventory serving Hoboken includes static and digital boards along NJ-495 and the Lincoln Tunnel approaches, plus transit and street-level placements near Observer Highway, Washington Street and Hoboken Terminal. Roadside billboards inside the city are limited.
Where are the best places for a billboard in Hoboken?
High-traffic spots include NJ-495 near the Lincoln Tunnel helix, the area around Hoboken Terminal and Observer Highway at the city entrance. The best choice depends on your audience and budget.
How long can I rent a billboard in Hoboken?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Hoboken?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Hoboken?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Hoboken?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Hoboken?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Because roadside space in Hoboken is limited, the Lincoln Tunnel approaches and transit formats often give the best reach. Our team can also help you plan your campaign.
What types of billboards are available in Hoboken?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on NJ-495 and the Lincoln Tunnel approaches to smaller boards on local commercial streets.
Can I buy a digital billboard in Hoboken?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Hoboken?
BillboardsIn offers static and digital outdoor advertising across Hoboken and Hudson County. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Hoboken?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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- Mike Davis
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