Reno, "The Biggest Little City in the World," is home to about 275,000 residents and a fast-growing metro area of more than 500,000 people, including neighboring Sparks. Casinos, outdoor recreation near Lake Tahoe, and a booming tech and logistics sector make billboard advertising in Reno a smart way to reach tourists, new residents, and commuters. Downtown and the Riverwalk, Midtown, the Old Southwest, South Meadows, Somersett, and Sparks each offer a distinct audience for targeted campaigns.
Reno's highways carry visitor and commuter traffic from California and across northern Nevada. Billboards on I-80, I-580/US-395, McCarran Boulevard, Virginia Street, and Kietzke Lane reach drivers throughout the Truckee Meadows, and boards near Reno-Tahoe International Airport reach travelers. Casinos and resorts like the Silver Legacy, the Eldorado, the Atlantis, the Peppermill, and the Grand Sierra Resort draw visitors year-round, and big events like Hot August Nights and the Great Reno Balloon Race fill the city. The University of Nevada, Reno, and Truckee Meadows Community College add student audiences for targeted outdoor advertising.
Billboard advertising in Reno is an effective way to promote your business and build brand awareness. Pricing is driven mostly by location and visibility, so billboards near high-traffic roads like I-80 and I-580 cost more than boards on quieter streets. Also consider your target audience, the type of billboard (static bulletin or digital billboard), size, and design.
Ad creative for a billboard typically costs hundreds to thousands of dollars to produce on its own. At BillboardsIn, design, printing, shipping, and installation are included in your total price, which depends on the size of the billboard. Once you find your ad space, our ad design pros and templates make artwork easy.
BillboardsIn offers static and digital billboards in Reno in a variety of sizes. An average billboard in Reno generates about 250,000 impressions every week at an average cost per thousand impressions (CPM) of just $2.44, and prices range from about $600 to more than $12,000 per month. To get started, browse our available inventory using the interactive tool on our website, upload your design, and you're ready to go. Most new placements are up and running within about 2 weeks of purchase.
Location. Consider traffic volume, visibility, and who drives by. I-80 reaches visitors from Sacramento and the Bay Area, I-580 reaches commuters to South Meadows and Carson City, and Virginia Street reaches casino and downtown traffic.
Consider your target audience and timing. Summer events like Hot August Nights and the Reno Rodeo, plus winter ski traffic to Tahoe, bring extra visitors, so book early for those windows.
Keep your messaging clear and concise. Use about seven words or fewer, a bold visual that reads from a distance, and one clear call to action.
Here are a few special offers on billboard ads and other outdoor advertising in Reno, Nevada.
To see pricing and shop all the billboards in Reno, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Reno starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Reno starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Reno starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Reno starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard in Reno cost?
The cost of a billboard in Reno depends on the type of billboard, size, location, and visibility. Prices range from about $600 to more than $12,000 per month, and the average billboard in Reno costs about $2,400 per month. At BillboardsIn, design, printing, and installation are included in your price.
What billboard locations are available in Reno?
We have static and digital billboards throughout Reno and Sparks, including locations along I-80, I-580, and other busy corridors. Browse our inventory using the interactive tool on our website to see current availability and pricing.
What are the best billboard locations in Reno?
It depends on your audience and goals. For maximum reach, freeway boards on I-80 and I-580 are hard to beat. Virginia Street reaches downtown and casino visitors, and boards near the University of Nevada, Reno, reach students.
How long can I run a billboard in Reno?
Billboard campaigns in Reno can run anywhere from one week to more than a year. Digital billboards have a one-week minimum, and bulletin (static) billboards have a one-month minimum.
Can I rent a billboard for just one day in Reno?
No. The shortest campaign available is one week on a digital billboard. Bulletin billboards have a one-month minimum run time.
How long does it take to get a billboard up in Reno?
Most new billboard placements in Reno are up and running within about 2 weeks of purchase, and digital billboards can often launch even sooner. Exact timing depends on the location, size, and type of billboard.
How do I buy a billboard in Reno?
Browse available Reno billboards using the interactive tool on our website, compare pricing and impressions, and choose the boards that fit your budget. Then upload your artwork or work with our ad design pros, and we handle printing and installation.
What types of billboards are available in Reno?
Reno offers both bulletin (static) billboards and digital billboards. Bulletins provide long-term visibility on major highways, while digital billboards rotate ads and allow shorter campaigns and faster creative changes, which is useful around big events.
How do I get a digital billboard in Reno?
Browse our Reno inventory for digital billboards, pick your locations and dates, and submit your creative. Digital campaigns can start with as little as one week.
How do I get outdoor advertising in Reno?
BillboardsIn offers a wide range of outdoor advertising in Reno, from highway bulletins to digital billboards. Browse our full inventory using the interactive tool on our website to compare locations, pricing, and reach.
Do I need an advertising agency to buy a billboard in Reno?
No. With BillboardsIn, you can find, price, and book Reno billboards yourself, with no agency required. Our team is available if you want help choosing locations or designing your ad.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis
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