Helena, a city of about 32,000 people, is the capital of Montana and the seat of Lewis and Clark County. Known as the Queen City of the Rockies, it grew from a gold-rush camp along Last Chance Gulch, now a downtown walking mall, and the Montana State Capitol, the Cathedral of St. Helena and the Helena Civic Center are local landmarks.
State government is the largest employer, alongside St. Peter's Health, Carroll College and Fort William Henry Harrison, home of the Montana National Guard. I-15 runs along the east side of the city and US-12 crosses it, so billboards reach state workers, students and travelers between Great Falls, Butte and the Missoula area.


Billboard advertising in Helena is an effective way to build brand awareness across Helena and Lewis and Clark County. Prices on BillboardsIn range from about $600 to more than $4,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest corridors for static and digital billboards in Helena include I-15, US-12 (Euclid Avenue), US-287, Cedar Street, Prospect Avenue, North Montana Avenue and Custer Avenue. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Boards on I-15 near Cedar Street and Prospect Avenue reach the most drivers, while North Montana Avenue and Custer Avenue reach local shoppers.
Audience: Helena mixes state employees, healthcare workers, students and outdoor-loving families, so legal, healthcare, real estate, outdoor recreation and dining messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Helena, Montana.
To see pricing and shop all the billboards in Helena, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.

Build a custom Digital Billboard Truck ad campaign in Helena starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.

Build a custom Digital Billboards ad campaign in Helena starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Helena starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!

Build a custom Direct Mail Ads ad campaign in Helena starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Helena?
Billboard prices in Helena range from about $600 to more than $4,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Helena?
Inventory in Helena includes static and digital boards along I-15 and US-12, plus local roads like US-287, Cedar Street, Prospect Avenue, North Montana Avenue and Custer Avenue.
Where are the best places for a billboard in Helena?
High-traffic spots include I-15 at the Cedar Street and Prospect Avenue exits, North Montana Avenue through the retail corridor, and Euclid Avenue (US-12) heading west. The best choice depends on your audience and budget.
How long can I rent a billboard in Helena?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Helena?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Helena?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Helena?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Helena?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in Helena?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-15 and US-12 to smaller boards on local commercial streets.
Can I buy a digital billboard in Helena?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Helena?
BillboardsIn offers static and digital outdoor advertising across Helena and Lewis and Clark County. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Helena?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis

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