Billings, the "Magic City," is Montana's largest city, with about 119,000 residents along the Yellowstone River beneath the Rimrocks. It is the region's main hub for healthcare, energy and shopping, home to Billings Clinic, St. Vincent Regional Hospital, several oil refineries, Montana State University Billings and Rocky Mountain College, and it draws shoppers from across Montana and northern Wyoming.
Billboards here reach drivers on I-90, the main route across southern Montana, near its junction with I-94, along with US-87, US-212 and US-310, plus busy roads such as King Avenue, 24th Street West, Grand Avenue, Central Avenue, Main Street in the Heights, 27th Street and Shiloh Road. Strong placements include King Avenue and 24th Street West near the I-90 interchange, Shiloh Crossing, Rimrock Mall, Main Street through the Heights, and routes near MetraPark, downtown's Alberta Bair Theater and Billings Logan International Airport.


Billboard advertising in Billings is an effective way to build brand awareness across Billings and south-central Montana. Prices on BillboardsIn range from about $600 to more than $6,000 per month. The average listing is about $824 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
A typical billboard in Billings delivers about 160,000 impressions per week, at an average cost per thousand impressions (CPM) of about $1.28. Browse available static and digital inventory on our interactive map, pick your location, upload your design and check out. Most new placements go live within about 2 weeks of purchase, and digital billboards can often launch sooner.
Location. Use I-90 for cross-state travelers and truck traffic, King Avenue and Shiloh Road for west-end shoppers, and Main Street for commuters in the Heights.
Audience. Billings has a large healthcare, energy and agriculture workforce plus shoppers and travelers from across the region. Healthcare, auto, trucks, home services, outdoor recreation and restaurants do well here.
Message. Keep it to about seven words with one clear visual. I-90 traffic moves fast, so bold, simple designs read best.
Here are a few special offers on billboard ads and other outdoor advertising in Billings, Montana.
To see pricing and shop all the billboards in Billings, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.

Build a custom Digital Billboard Truck ad campaign in Billings starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.

Build a custom Digital Billboards ad campaign in Billings starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Billings starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!

Build a custom Direct Mail Ads ad campaign in Billings starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Billings?
Billboard prices in Billings range from about $600 to more than $6,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Billings?
Inventory includes boards along I-90, US-87 and US-212, plus King Avenue, 24th Street West, Grand Avenue and Main Street. Browse current availability on our interactive map.
Where are the best places for a billboard in Billings?
High-traffic, high-visibility spots perform best: I-90 near the King Avenue and 27th Street interchanges, King Avenue West near Shiloh Road, and Main Street through the Heights.
How long can I rent a billboard in Billings?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Billings?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Billings?
Most new placements are live within about 2 weeks of purchase. Digital billboards can often launch sooner because there is nothing to print or install.
How do I buy a billboard in Billings?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
What types of billboards are available in Billings?
You can choose static bulletins and posters or digital billboards, from large interstate bulletins on I-90 to smaller boards on local commercial streets.
Can I buy a digital billboard in Billings?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Billings?
BillboardsIn offers static and digital outdoor advertising across Billings and south-central Montana. Browse the full inventory and book online with our interactive tool.
Do I need an advertising agency to buy a billboard in Billings?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis

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