Ann Arbor is home to the University of Michigan and its roughly 50,000 students, with about 123,000 residents in Washtenaw County about 40 miles west of Detroit. Michigan Medicine is one of the state's largest employers, and Wolverines football at Michigan Stadium, the largest stadium in the country, brings more than 100,000 fans to town on game days.
Ann Arbor limits billboards within the city, so most inventory sits along the highways that ring it. Boards in the area reach drivers on I-94, US-23 and M-14, plus busy roads such as Washtenaw Avenue (M-17), Jackson Road, Plymouth Road, State Street, Stadium Boulevard and Carpenter Road. High-traffic areas include I-94 near Briarwood Mall and the State Street interchange, US-23 near Washtenaw Avenue, M-14 on the north side, and routes toward the U-M campus, Michigan Stadium and Michigan Medicine.


Billboard advertising in Ann Arbor is an effective way to build brand awareness across Ann Arbor and Washtenaw County. Prices on BillboardsIn range from about $600 to more than $5,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
Busy corridors for static and digital billboards around Ann Arbor include I-94, US-23, M-14 and Washtenaw Avenue. Browse available inventory on our interactive map, pick your location, upload your design and check out. Comparing cost per thousand impressions (CPM) across options helps you get the most reach for your budget.
Location. Use I-94 for Detroit–Chicago traffic and Briarwood shoppers, US-23 for commuters between Toledo and Flint, and Washtenaw Avenue for traffic between Ann Arbor and Ypsilanti.
Audience. Ann Arbor is young and highly educated, with students, healthcare workers, researchers and tech professionals. Healthcare, education, restaurants, apartments and professional services do well here.
Message. Keep it to about seven words with one clear visual. Highway traffic moves fast, so bold, simple designs read best.
Here are a few special offers on billboard ads and other outdoor advertising in Ann Arbor, Michigan.
To see pricing and shop all the billboards in Ann Arbor, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.

Build a custom Digital Billboard Truck ad campaign in Ann Arbor starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.

Build a custom Digital Billboards ad campaign in Ann Arbor starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Ann Arbor starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!

Build a custom Direct Mail Ads ad campaign in Ann Arbor starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Ann Arbor?
Billboard prices in Ann Arbor range from about $600 to more than $5,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Ann Arbor?
Inventory is limited inside the city and sits mostly along I-94, US-23 and M-14, with some boards on Washtenaw Avenue and Jackson Road. Browse current availability on our interactive map.
Where are the best places for a billboard in Ann Arbor?
High-traffic, high-visibility spots perform best: I-94 near Briarwood Mall and State Street, US-23 near Washtenaw Avenue, and I-94 and US-23 approaching game-day traffic routes.
How long can I rent a billboard in Ann Arbor?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Ann Arbor?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Ann Arbor?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Ann Arbor?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Ann Arbor?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in Ann Arbor?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-94 and US-23 to smaller boards on local commercial streets.
Can I buy a digital billboard in Ann Arbor?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Ann Arbor?
BillboardsIn offers static and digital outdoor advertising across Ann Arbor and Washtenaw County. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Ann Arbor?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis

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