Alpena, a city of about 10,200 people, is the seat of Alpena County and the largest city in northeast Lower Michigan, on Thunder Bay off Lake Huron. It is home to the Thunder Bay National Marine Sanctuary and the Great Lakes Maritime Heritage Center, which tell the story of the area's many shipwrecks.
Alpena Community College, MyMichigan Medical Center, the cement plant and the Alpena Combat Readiness Training Center are major employers. US-23 runs along the lakeshore and M-32 heads west toward Gaylord and I-75, so billboards reach residents, workers and summer visitors.
Billboard advertising in Alpena is an effective way to build brand awareness across Alpena and northeast Michigan. Prices on BillboardsIn range from about $600 to more than $4,000 per month. The average listing is about $699 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
A typical billboard in Alpena delivers about 86,463 impressions per week, at an average cost per thousand impressions (CPM) of about $2. Browse available static and digital inventory on our interactive map, pick your location, upload your design and check out. Most new placements go live within about 2 weeks of purchase, and digital billboards can often launch sooner.
Location: Boards on US-23 through town reach the most traffic, while M-32 (Chisholm Street) and Ripley Boulevard reach local shoppers.
Audience: Alpena mixes manufacturing, healthcare and military workers, students and summer tourists, so retail, auto, healthcare, outdoor recreation and lodging messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Alpena, Michigan.
To see pricing and shop all the billboards in Alpena, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Alpena starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Alpena starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Alpena starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Alpena starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Alpena?
Billboard prices in Alpena range from about $600 to more than $4,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Alpena?
Inventory in Alpena includes static and digital boards along US-23 and M-32, plus local roads like Chisholm Street and Ripley Boulevard.
Where are the best places for a billboard in Alpena?
High-traffic spots include US-23 along the lakeshore, M-32 on the west side of town, and Chisholm Street through downtown.
How long can I rent a billboard in Alpena?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Alpena?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Alpena?
Most new placements are live within about 2 weeks of purchase. Digital billboards can often launch sooner because there is nothing to print or install.
How do I buy a billboard in Alpena?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
What types of billboards are available in Alpena?
You can choose static bulletins and posters or digital billboards, from large bulletins on US-23 and M-32 to smaller boards on local commercial streets.
Can I buy a digital billboard in Alpena?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Alpena?
BillboardsIn offers static and digital outdoor advertising across Alpena and northeast Michigan. Browse the full inventory and book online with our interactive tool.
Do I need an advertising agency to buy a billboard in Alpena?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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- Mike Davis
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