New Bedford, "The Whaling City," has about 101,000 residents on Buzzards Bay in Massachusetts' SouthCoast region, about 55 miles south of Boston. Its harbor has long ranked as one of the highest-value commercial fishing ports in the country, and the New Bedford Whaling Museum, the Whaling National Historical Park, Southcoast Health's St. Luke's Hospital and the new South Coast Rail line bring steady visitor and commuter traffic.
Billboards here reach drivers on I-195, the main route between Providence and Cape Cod, along with Route 140 north toward Taunton and Route 24, Route 18 (JFK Memorial Highway) into downtown and US-6, plus busy roads such as Acushnet Avenue, Kings Highway, Rockdale Avenue, Ashley Boulevard, Purchase Street and Coggeshall Street. High-traffic areas include I-195 at the Route 140 and Route 18 interchanges, Route 18 along the waterfront, Acushnet Avenue in the North End, and routes into the historic downtown.


Billboard advertising in New Bedford is an effective way to build brand awareness across New Bedford and the SouthCoast. Prices on BillboardsIn range from about $600 to more than $21,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
Busy corridors for static and digital billboards in New Bedford include I-195, Route 140, Route 18 and Acushnet Avenue. Browse available inventory on our interactive map, pick your location, upload your design and check out. Comparing cost per thousand impressions (CPM) across options helps you get the most reach for your budget.
Location. Use I-195 for Providence–Cape Cod travelers and commuters, Route 140 for traffic toward Taunton and Boston, and Acushnet Avenue and Kings Highway for local shoppers.
Audience. New Bedford is a working waterfront city with large Portuguese, Cape Verdean and Hispanic communities, fishing and healthcare workers, and summer visitors. Multilingual creative, healthcare, legal, auto and restaurants do well here.
Message. Keep it to about seven words with one clear visual. I-195 traffic moves fast, so bold, simple designs read best.
Here are a few special offers on billboard ads and other outdoor advertising in New Bedford, Massachusetts.
To see pricing and shop all the billboards in New Bedford, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.

Build a custom Digital Billboard Truck ad campaign in New Bedford starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.

Build a custom Digital Billboards ad campaign in New Bedford starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in New Bedford starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!

Build a custom Direct Mail Ads ad campaign in New Bedford starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in New Bedford?
Billboard prices in New Bedford range from about $600 to more than $21,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in New Bedford?
Inventory includes boards along I-195, Route 140 and Route 18, plus US-6, Acushnet Avenue and Kings Highway. Browse current availability on our interactive map.
Where are the best places for a billboard in New Bedford?
High-traffic, high-visibility spots perform best: I-195 at the Route 140 and Route 18 interchanges, Route 18 along the waterfront, and Acushnet Avenue in the North End.
How long can I rent a billboard in New Bedford?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in New Bedford?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in New Bedford?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in New Bedford?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in New Bedford?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in New Bedford?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-195 and Route 140 to smaller boards on local commercial streets.
Can I buy a digital billboard in New Bedford?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in New Bedford?
BillboardsIn offers static and digital outdoor advertising across New Bedford and the SouthCoast. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in New Bedford?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis

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