Twin Falls, a city of about 52,000 people, is the seat of Twin Falls County and the largest city in Idaho's Magic Valley. It sits on the rim of the Snake River Canyon, where the Perrine Bridge draws BASE jumpers and Shoshone Falls, often called the Niagara of the West, draws visitors each spring.
Food processing is a major industry, led by Chobani's large yogurt plant and other dairy and agriculture businesses, and the College of Southern Idaho and St. Luke's Magic Valley serve the region. US-93 crosses the canyon into the city from I-84, so billboards reach plant and farm workers, students, regional shoppers and travelers.
Billboard advertising in Twin Falls is an effective way to build brand awareness across Twin Falls and the Magic Valley. Prices on BillboardsIn range from about $600 to more than $5,000 per month. The average listing is about $930 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
A typical billboard in Twin Falls delivers about 86,023 impressions per week, at an average cost per thousand impressions (CPM) of about $3. Browse available static and digital inventory on our interactive map, pick your location, upload your design and check out. Most new placements go live within about 2 weeks of purchase, and digital billboards can often launch sooner.
Location: Boards on Blue Lakes Boulevard (US-93) near the Magic Valley Mall reach the most drivers, while Addison Avenue and Pole Line Road reach local traffic.
Audience: Twin Falls mixes food-processing and farm workers, college students and regional shoppers, including a large Hispanic community, so hiring, auto, healthcare, retail and Spanish-language messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Twin Falls, Idaho.
To see pricing and shop all the billboards in Twin Falls, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Twin Falls starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Twin Falls starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Twin Falls starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Twin Falls starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Twin Falls?
Billboard prices in Twin Falls range from about $600 to more than $5,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Twin Falls?
Inventory in Twin Falls includes static and digital boards along US-93 (Blue Lakes Boulevard), US-30 and I-84, plus local roads like Addison Avenue, Pole Line Road, Washington Street and Filer Avenue.
Where are the best places for a billboard in Twin Falls?
High-traffic spots include Blue Lakes Boulevard between the Perrine Bridge and downtown, US-93 near I-84, and Pole Line Road through the north retail corridor. The best choice depends on your audience and budget.
How long can I rent a billboard in Twin Falls?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Twin Falls?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Twin Falls?
Most new placements are live within about 2 weeks of purchase. Digital billboards can often launch sooner because there is nothing to print or install.
How do I buy a billboard in Twin Falls?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
What types of billboards are available in Twin Falls?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on US-93 and I-84 to smaller boards on local commercial streets.
Can I buy a digital billboard in Twin Falls?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Twin Falls?
BillboardsIn offers static and digital outdoor advertising across Twin Falls and the Magic Valley. Browse the full inventory and book online with our interactive tool.
Do I need an advertising agency to buy a billboard in Twin Falls?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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- Mike Davis
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