Athens is home to the University of Georgia and its roughly 40,000 students, with about 128,000 residents in consolidated Athens-Clarke County about 70 miles east of Atlanta. Bulldog game days at Sanford Stadium, a famous downtown music scene and two regional hospitals make it the main commercial and medical hub for Northeast Georgia.
Billboards here reach drivers on the Athens Perimeter (Loop 10), GA-316 (University Parkway) toward Atlanta, US-29, US-78, US-129 and US-441, plus busy roads such as Atlanta Highway, Epps Bridge Parkway, Prince Avenue, Broad Street, Lexington Road, Baxter Street and Milledge Avenue. Strong placements include the Atlanta Highway and Epps Bridge Parkway retail corridors near Georgia Square Mall, GA-316 approaching the Perimeter, and routes near downtown, the Georgia Theatre, the UGA campus and Piedmont Athens Regional.
Billboard advertising in Athens is an effective way to build brand awareness across Athens-Clarke County and Northeast Georgia. Prices on BillboardsIn range from about $600 to more than $5,000 per month. The average listing is about $3,752 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
A typical billboard in Athens delivers about 495,000 impressions per week, at an average cost per thousand impressions (CPM) of about $1.90. Browse available static and digital inventory on our interactive map, pick your location, upload your design and check out. Most new placements go live within about 2 weeks of purchase, and digital billboards can often launch sooner.
Location. Use GA-316 and the Athens Perimeter for Atlanta and regional commuters, Atlanta Highway and Epps Bridge Parkway for shoppers, and Broad Street and Lumpkin Street near campus for students.
Audience. Athens skews young, with a large student population plus university and hospital staff and game-day visitors. Restaurants, apartments, entertainment, healthcare and auto do well here.
Message. Keep it to about seven words with one clear visual. Perimeter and GA-316 traffic moves fast, so bold, simple designs read best.
Here are a few special offers on billboard ads and other outdoor advertising in Athens, Georgia.
To see pricing and shop all the billboards in Athens, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Athens starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Athens starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Athens starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Athens starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Athens?
Billboard prices in Athens range from about $600 to more than $5,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Athens?
Inventory includes boards along the Athens Perimeter, GA-316, US-29, US-78, US-129 and US-441, plus Atlanta Highway, Epps Bridge Parkway and Prince Avenue. Browse current availability on our interactive map.
Where are the best places for a billboard in Athens?
High-traffic, high-visibility spots perform best: GA-316 near the Perimeter, Atlanta Highway and Epps Bridge Parkway near Georgia Square Mall, and Broad Street near downtown and the UGA campus.
How long can I rent a billboard in Athens?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Athens?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Athens?
Most new placements are live within about 2 weeks of purchase. Digital billboards can often launch sooner because there is nothing to print or install.
How do I buy a billboard in Athens?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
What types of billboards are available in Athens?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on the Perimeter and GA-316 to smaller boards on local commercial streets.
Can I buy a digital billboard in Athens?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Athens?
BillboardsIn offers static and digital outdoor advertising across Athens-Clarke County and Northeast Georgia. Browse the full inventory and book online with our interactive tool.
Do I need an advertising agency to buy a billboard in Athens?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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- Mike Davis
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