Client Spotlight: mylifeordebt

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After making the “right choices”—like pursuing higher education and finding a good job—Ini OluAlakija noticed an issue.

While he was making $160,000 a year, he was $300,000 in debt, leaving very little room to enjoy life outside of work. Realizing he’d need to do more than his current job to live the life he wanted, he created mylifeordebt.

About mylifeordebt

OluAlakija considers himself an entrepreneur and has always run side businesses to build wealth outside his primary income. But funding those ventures shouldn’t mean taking on more debt along the way.

Mylifeordebt is a platform dedicated to educating people about business credit and coaching those who need support on their own journey.
“When I first started the platform, my goal was simply to educate as many people as possible about business credit. I just wanted to share the information I was learning along my journey because there aren’t many resources out there for building business credit correctly.”

Their First Billboard Campaign

Using BillboardsIn was mylifeordebt’s first big step into outdoor advertising, after primarily relying on social media ads. With a new headquarters in Atlanta, Georgia, OluAlakija wanted to make sure his community knew about the platform.

It’s also important to him that people know he’s equipped to help, “even if you’ve been denied in the past. I’ve been there before and I can help you.”

Build Your Business Credit

Struggling to build business credit with your EIN? Contact mylifeordebt for support and information to help your business grow. Find them on their website or Instagram.

Start Your Own Campaign