Palm Springs, a city of about 45,000 people in the Coachella Valley, is one of California's best-known resort destinations. Its mid-century modern architecture, Palm Canyon Drive shops and restaurants, the Palm Springs Aerial Tramway and the Agua Caliente Cultural Museum draw millions of visitors, and events like Modernism Week and the Palm Springs International Film Festival fill hotels each winter.
The city has a large LGBTQ community and many seasonal residents and retirees, and Palm Springs International Airport is the main gateway to the desert. I-10 runs along the north side of the city and CA-111 brings travelers into downtown, so billboards reach tourists, snowbirds, festival crowds and valley residents.
Billboard advertising in Palm Springs is an effective way to build brand awareness across Palm Springs and the Coachella Valley. Prices on BillboardsIn range from about $600 to more than $9,000 per month. The average listing is about $2,801 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
A typical billboard in Palm Springs delivers about 547,831 impressions per week, at an average cost per thousand impressions (CPM) of about $1. Browse available static and digital inventory on our interactive map, pick your location, upload your design and check out. Most new placements go live within about 2 weeks of purchase, and digital billboards can often launch sooner.
Location: Boards on I-10 near Indian Canyon Drive and Gene Autry Trail reach the most visitors arriving from Los Angeles, while Palm Canyon Drive and Ramon Road reach local traffic.
Audience: Palm Springs mixes tourists, snowbirds, retirees and a large LGBTQ community, so hotels, dining, entertainment, real estate and healthcare messages fit well. Plan for peak traffic from January through April.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Palm Springs, California.
To see pricing and shop all the billboards in Palm Springs, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Palm Springs starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Palm Springs starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Palm Springs starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Palm Springs starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Palm Springs?
Billboard prices in Palm Springs range from about $600 to more than $9,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Palm Springs?
Inventory in Palm Springs includes static and digital boards along I-10 and CA-111, plus local roads like Indian Canyon Drive, Gene Autry Trail, Ramon Road, Vista Chino and Tahquitz Canyon Way.
Where are the best places for a billboard in Palm Springs?
High-traffic spots include I-10 at the Indian Canyon Drive and Gene Autry Trail exits, CA-111 entering the city from the north, and Ramon Road between I-10 and the airport. The best choice depends on your audience and budget.
How long can I rent a billboard in Palm Springs?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Palm Springs?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Palm Springs?
Most new placements are live within about 2 weeks of purchase. Digital billboards can often launch sooner because there is nothing to print or install.
How do I buy a billboard in Palm Springs?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
What types of billboards are available in Palm Springs?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on I-10 and CA-111 to smaller boards on local commercial streets.
Can I buy a digital billboard in Palm Springs?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Palm Springs?
BillboardsIn offers static and digital outdoor advertising across Palm Springs and the Coachella Valley. Browse the full inventory and book online with our interactive tool.
Do I need an advertising agency to buy a billboard in Palm Springs?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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