Merced, home to nearly 90,000 people, is the county seat of Merced County in the heart of the San Joaquin Valley. UC Merced, the newest University of California campus, along with Merced College and Mercy Medical Center bring steady daily traffic, while downtown's Main Street, Applegate Park and its zoo draw local families.
Merced is known as the Gateway to Yosemite: CA-140 carries park visitors east from town toward the national park. Billboards on CA-99, the valley's main north-south route between Fresno and Modesto, and on CA-140 and CA-59 reach commuters, farm and freight traffic, students and tourists.


Billboard advertising in Merced is an effective way to build brand awareness across Merced and Merced County. Prices on BillboardsIn range from about $600 to more than $4,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest corridors for static and digital billboards in Merced include CA-99, CA-140, CA-59, Olive Avenue, G Street, R Street and Bellevue Road toward UC Merced. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Boards on CA-99 reach the most drivers, while Olive Avenue, G Street and Bellevue Road reach local shoppers and UC Merced students.
Timing: Yosemite traffic on CA-140 peaks from late spring through early fall, so plan travel and tourism messages for those months.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Merced, California.
To see pricing and shop all the billboards in Merced, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.

Build a custom Digital Billboard Truck ad campaign in Merced starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.

Build a custom Digital Billboards ad campaign in Merced starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Merced starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!

Build a custom Direct Mail Ads ad campaign in Merced starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Merced?
Billboard prices in Merced range from about $600 to more than $4,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Merced?
Inventory in Merced includes static and digital boards along CA-99, CA-140 and CA-59, plus local roads like Olive Avenue, G Street, R Street, M Street and Bellevue Road.
Where are the best places for a billboard in Merced?
High-traffic spots include CA-99 near the CA-140 and Olive Avenue interchanges, Olive Avenue near the retail centers and G Street toward UC Merced. The best choice depends on your audience and budget.
How long can I rent a billboard in Merced?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Merced?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Merced?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Merced?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Merced?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in Merced?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on CA-99 and CA-140 to smaller boards on local commercial streets.
Can I buy a digital billboard in Merced?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Merced?
BillboardsIn offers static and digital outdoor advertising across Merced and Merced County. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Merced?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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