Madera, home to about 68,000 people, is the seat of Madera County in the heart of the San Joaquin Valley, about 20 miles northwest of Fresno. Agriculture drives the local economy, with almonds, pistachios and grapes grown all around the city, and the Madera Wine Trail draws visitors to local wineries.
Madera Speedway hosts weekly short-track racing, and Valley Children's Hospital, one of the largest pediatric hospitals in the country, sits just south of the city. CA-99 runs through Madera and CA-152 heads west toward the Bay Area, so billboards here reach farm and freight traffic, commuters to Fresno and travelers heading to Yosemite.


Billboard advertising in Madera is an effective way to build brand awareness across Madera and Madera County. Prices on BillboardsIn range from about $600 to more than $4,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest corridors for static and digital billboards in Madera include CA-99, CA-145 (Yosemite Avenue), CA-152, Avenue 12, Gateway Drive and Pine Street. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Boards on CA-99 near Avenue 12 and Gateway Drive reach the most drivers, while Yosemite Avenue reaches local shoppers downtown.
Audience: Madera is largely Hispanic with a big agricultural workforce, so bilingual English and Spanish creative and auto, farm, healthcare and retail messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Madera, California.
To see pricing and shop all the billboards in Madera, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.

Build a custom Digital Billboard Truck ad campaign in Madera starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.

Build a custom Digital Billboards ad campaign in Madera starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Madera starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!

Build a custom Direct Mail Ads ad campaign in Madera starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Madera?
Billboard prices in Madera range from about $600 to more than $4,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Madera?
Inventory in Madera includes static and digital boards along CA-99, CA-145 and CA-152, plus local roads like Avenue 12, Gateway Drive and Pine Street.
Where are the best places for a billboard in Madera?
High-traffic spots include CA-99 near Avenue 12 and Valley Children's Hospital, CA-99 near Yosemite Avenue and CA-152 toward Chowchilla and the Bay Area. The best choice depends on your audience and budget.
How long can I rent a billboard in Madera?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Madera?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Madera?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Madera?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Madera?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in Madera?
You can choose static bulletins and posters or digital billboards, from large highway bulletins on CA-99 to smaller boards on local commercial streets.
Can I buy a digital billboard in Madera?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Madera?
BillboardsIn offers static and digital outdoor advertising across Madera and Madera County. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Madera?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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- Mike Davis

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