Do You Need a Permit for Billboard Advertising? (And How it Works by State)

18 hours ago
Michael Vargulin

Billboard advertising is one of the most effective ways to reach audiences in the real world. These out-of-home (OOH) formats offer constant visibility and extended reach. One important thing to consider before launching your campaign is: Do you need a permit for billboard advertising? The short answer is yes. Most…

Holiday OOH Starts in Fall

When it comes to advertising, and especially out-of-home (OOH) advertising, timing is absolutely everything. Consumers may not be fully in…

1 week ago

What is Street Furniture Advertising?

Out-of-home (OOH) advertising is more than airport kiosks, monumental wallscapes, and billboards towering over highways. One of the most effective…

2 weeks ago

Does Billboard Advertising Actually Work?

Billboard advertising—does it actually work, or has digital advertising truly taken over the playing field? Well, to put it shortly,…

3 weeks ago

OOH for College Towns in Fall

The fall season begins once again, and with the changing of the leaves, this season marks the return of students,…

4 weeks ago

Billboards for Hispanic Heritage Month

Each fall, Hispanic Heritage Month (September 15-October 15) recognizes the culture, history, and contributions of Hispanic and Latino communities across…

1 month ago

Billboards for Fall Sports

Fall weather approaches once again, and this means packed stadiums, audiences looking for autumn outings and activities, and a huge…

1 month ago

How Small Businesses Can Compete with National Brands Using Outdoor Ad

When it comes to out-of-home advertising, national brands aren’t the only ones who can benefit and find profitable success. Small…

2 months ago

Billboards vs. Other Local Advertising Channels: Print, Radio, and More

There is no end to advertising options for local and national businesses. Anything from traditional print ads, radio segments, and…

2 months ago

Timing Your Billboard Campaign Around Local Events and Festivals

Local festivals and events are cultural gatherings that bring communities, cities, and towns together. They’re prime opportunities for companies and…

2 months ago