Little Rock, "The Rock," is Arkansas's capital and largest city, with about 205,000 residents and a metro area of more than 750,000 that includes North Little Rock, Conway and Benton. State government, major health systems such as UAMS and Arkansas Children's, and its position where I-30 and I-40 meet make it the state's busiest commuting and business hub.
Billboards here reach heavy traffic on I-30, I-40, I-430, I-440, I-630 and US-67/167, along with busy local roads such as Cantrell Road, Chenal Parkway, University Avenue, Rodney Parham Road, Markham Street and Shackleford Road. Strong placements include the River Market District and downtown near the Clinton Presidential Center and the State Capitol, the west Little Rock retail corridors around the Promenade at Chenal and Shackleford Crossings, the Park Plaza Mall and University Avenue area, and routes near UA Little Rock, Philander Smith University, War Memorial Stadium, the Little Rock Zoo, Clinton National Airport and Simmons Bank Arena across the river.
Billboard advertising in Little Rock is an effective way to build brand awareness across Little Rock and Central Arkansas. Prices on BillboardsIn range from about $600 to more than $18,000 per month, and the average billboard in Little Rock costs about $1,400 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
A typical billboard in Little Rock delivers about 840,000 impressions per week, at an average cost per thousand impressions (CPM) of about $0.41. Browse available static and digital inventory on our interactive map, pick your location, upload your design and check out. Most new placements go live within about 2 weeks of purchase, and digital billboards can often launch sooner.
Location. Use I-630 and I-430 for metro commuters, I-30 and I-40 for regional and freight traffic, and Cantrell Road and Chenal Parkway for west Little Rock shoppers.
Timing. Plan around the legislative session, Razorback games at War Memorial Stadium, the Arkansas State Fair in October and holiday shopping.
Message. Keep it to about seven words with one clear visual and one call to action drivers can read at highway speed.
Here are a few special offers on billboard ads and other outdoor advertising in Little Rock, Arkansas.
To see pricing and shop all the billboards in Little Rock, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Little Rock starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Little Rock starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Little Rock starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Little Rock starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Little Rock?
Billboard prices in Little Rock range from about $600 to more than $18,000 per month, and the average billboard in Little Rock costs about $1,400 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Little Rock?
Inventory includes boards along I-30, I-40, I-430, I-440 and I-630, plus Cantrell Road, Chenal Parkway, University Avenue, Rodney Parham Road and Markham Street. Browse current availability on our interactive map.
Where are the best places for a billboard in Little Rock?
High-traffic, high-visibility spots perform best: I-630 across midtown, the I-430 and I-630 interchange in west Little Rock, I-30 near downtown and the river bridges, and Chenal Parkway and Cantrell Road.
How long can I rent a billboard in Little Rock?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Little Rock?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Little Rock?
Most new placements are live within about 2 weeks of purchase. Digital billboards can often launch sooner because there is nothing to print or install.
How do I buy a billboard in Little Rock?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
What types of billboards are available in Little Rock?
You can choose static bulletins and posters or digital billboards, from large interstate bulletins on I-30 and I-630 to smaller boards on local commercial streets.
Can I buy a digital billboard in Little Rock?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Little Rock?
BillboardsIn offers static and digital outdoor advertising across Little Rock and Central Arkansas. Browse the full inventory and book online with our interactive tool.
Do I need an advertising agency to buy a billboard in Little Rock?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis
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