Florence, a city of about 40,000 people on the Tennessee River, is the seat of Lauderdale County and the largest city in Alabama's Shoals area, along with Muscle Shoals, Sheffield and Tuscumbia. It is the birthplace of blues legend W.C. Handy, honored each summer by the W.C. Handy Music Festival, and the Shoals' famous recording studios are just across the river.
The University of North Alabama, known for its live lion mascots, anchors the city, and Frank Lloyd Wright's Rosenbaum House and the historic downtown draw visitors. US-72 (Florence Boulevard) and US-43 carry most of the traffic through the city, so billboards reach students, Shoals commuters and regional shoppers.
Billboard advertising in Florence is an effective way to build brand awareness across Florence and the Shoals. Prices on BillboardsIn range from about $600 to more than $15,000 per month. Cost depends mostly on location, traffic and visibility, along with board size, static vs. digital format and campaign length. Design, printing, shipping and installation are included in your total price, and our design team and templates make artwork easy.
The busiest corridors for static and digital billboards in Florence include US-72 (Florence Boulevard), US-43, AL-133, Cox Creek Parkway, Court Street, Hermitage Drive and Darby Drive. Browse available inventory on our interactive map, pick your location, upload your design and check out.
Location: Boards on Florence Boulevard near Cox Creek Parkway reach the most drivers, while Court Street and Hermitage Drive reach UNA students and downtown visitors.
Audience: Florence mixes college students, retirees, healthcare and manufacturing workers and music tourists, so education, healthcare, auto, dining and tourism messages fit well.
Message: Keep it to about 7 words with one clear call to action so drivers can read it at a glance.
Here are a few special offers on billboard ads and other outdoor advertising in Florence, Alabama.
To see pricing and shop all the billboards in Florence, use the tool at the top of this page.
Book a digital billboard truck for one day; you can choose your own route, or we can create a custom route for you that targets your ideal audience.
Build a custom Digital Billboard Truck ad campaign in Florence starting at $2,499.00.
Target consumers with a digital billboard campaign. Choose a location, and your ad will be displayed on digital billboards within a three-mile radius.
Build a custom Digital Billboards ad campaign in Florence starting at $6,499.00.
Advertise on Hulu with a 15 or 30 second ad that has audio and motion video capabilities, estimated to receive about 40,000 impressions each month.
Build a custom Hulu Ads ad campaign in Florence starting at $1,400.00.
Reach your target audience by sending direct mail postcards to their mailbox. Direct mail ads allow you to target specific demographics across the US!
Build a custom Direct Mail Ads ad campaign in Florence starting at $2,674.00.
| Bulletin (Larger Billboard) | $3,500 | 48'W X 14'H |
| Digital Bulletin (Digital Billboard) | $2,500 | 48'W X 14'H |
| Poster (Medium Billboard) | $1,500 | 22'8"W X 10'5"H |
| Junior Poster (Small Billboard) | $800 | 11'W X 5'H |
How much does a billboard cost in Florence?
Billboard prices in Florence range from about $600 to more than $15,000 per month. Price depends on location, traffic, visibility, size, format and campaign length. Design, printing and installation are included.
What billboard locations are available in Florence?
Inventory in Florence includes static and digital boards along US-72 and US-43, plus local roads like AL-133, Cox Creek Parkway, Court Street, Hermitage Drive and Darby Drive.
Where are the best places for a billboard in Florence?
High-traffic spots include Florence Boulevard near Cox Creek Parkway, US-43 crossing the Tennessee River toward Muscle Shoals, and Court Street near downtown and UNA. The best choice depends on your audience and budget.
How long can I rent a billboard in Florence?
Static bulletin billboards have a minimum run of one month, and digital billboards have a minimum of one week. Longer campaigns are available on both.
Can I rent a billboard for just one day in Florence?
No. The shortest option is one week on a digital billboard. Static billboards run for at least one month.
How long does it take to set up a billboard in Florence?
Static billboards usually go live within about 4 weeks of purchase, allowing time for printing and installation. Digital billboards can often launch in about 2 weeks.
How do I buy a billboard in Florence?
Browse inventory on our interactive map, choose a location and dates, upload your artwork or use our templates, and check out online.
How do I choose the right billboard in Florence?
Compare location, price and estimated impressions, then use CPM (cost per 1,000 impressions) to compare value across your options. Our team can also help you plan your campaign.
What types of billboards are available in Florence?
You can choose static bulletins and posters or digital billboards, from larger boards on US-72 and US-43 to smaller boards on local commercial streets.
Can I buy a digital billboard in Florence?
Yes. Filter our map for digital inventory to see available screens, then book weekly or monthly. Digital boards let you update creative without reprinting.
How can I buy outdoor advertising in Florence?
BillboardsIn offers static and digital outdoor advertising across Florence and the Shoals. Browse the full inventory and book online with our interactive tool. There are no hidden fees, and production and installation are handled for you.
Do I need an advertising agency to buy a billboard in Florence?
No. You can browse, book and pay for billboards directly on BillboardsIn, and our team can help with design and planning. Agencies can also book through the platform.
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"I wanted to promote my company through the use of out-of-home advertising in high traffic areas in Chicago, and BillboardsIn.com made the process of finding the best advertisement so easy. When it was time for another advertising campaign, I knew BillboardsIn.com would help me find a competitive advertising quote."
- Mike Davis
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