Designing an 18.00′ x 14.00′ Billboard Ad
Creating artwork to promote your brand, organization, or event isn’t supposed to be hard. That’s why BillboardsIn supplies you with information to make crafting an awesome ad easy. Just read this page, download the template, and get to work! Then when you’re finished, feel free to use the “Upload Artwork” button to submit your design.
18.00′ x 14.00′ Billboard Specs:
- • Color Mode: CMYK
- • Resolution: 300 pixels per inch (PPI)
- • Total Size: 9.6” wide x 7.6” high
- • Bleed: .3” on each side represented by the purple border
- • Keep all VITAL copy within .5” on all sides
Or, design your ad online with Canva!
(Requires creating a free Canva account.)
What is a “Bleed” and How Is It Used?
The “bleed,” represented by the purple border in the image above, is a margin of extra space that should be included in your design, but will not be visible after installation. Best practice is to extend any graphics or background colors all the way through the .3” of bleed area and up to the edge to ensure that there is no “dead space” around the border of your ad. This will guarantee that no important parts of your advertising message are accidentally hidden along the billboard’s edges.
“The secret to doing anything is believing that you can do it.”
~ Bob Ross
The Joy of Painting
I’m Worried That My Ad Won’t Be Ready In Time
Don’t Worry. BillboardsIn will work with you to ensure that your artwork is made to the correct specifications and ready to roll by your set start date. Whether you’re planning your campaign 7 months in advance, or just 7 days, BillboardsIn has you covered and will make sure that things are done right.
I’m Not An Advertising Artist. HELP!!!
Woah there, take a second and just ~relax~. If you don’t feel capable of designing the ad of your dreams, it might be a good idea to enlist the help of the BillboardsIn-House Design Team. They’ll work with you to either transform one of your current marketing materials into the perfect billboard graphic, or they’ll just make something totally from scratch!
