Bubble tea, or boba, is one of the top beverage trends, and it’s only projected to grow.
Global bubble tea market value in 2021
Projected market value by 2029
Sources: 2021 value, 2029 projection
Made with a milk tea base and chewy tapioca “bubbles,” plus fruit powder, creamer, and sweeteners, boba has a strong presence across North America. But for new shop owners, growth is a major challenge.
Billboards are an effective answer, with high-traffic exposure, customizable locations, and the ability to reach a wide customer base. Here’s how to promote your boba shop with billboards.
Design an appealing logo and color palette, and a bold message about what makes you different, like sustainably sourced ingredients or a flavor of the month.
Aim for highways, outdoor malls, or town centers so thousands of people see your ad.
Try 25% off a drink when you buy two, or a bubble tea basket giveaway, to excite regulars and attract new customers.
New or veteran owner, start a campaign on BillboardsIn, and we can help you find the perfect location and design your ad! Find us on Facebook, Instagram, or LinkedIn.
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